Sorry I didn’t see your comment on my blog sooner. Email marketing is a fabulous way of reaching engaged customers. People look to you as an information source and trust you enough to give you their email address. It works especially well when you pair it with social media.

I just wrote a blog post about this for my sister company Social Sonar: http://www.socialsonar.com/_blog/Up_Periscope/post/Social_Media_+_Email_Newsletters_BFFs/

Let me know if you have any questions.

Thanks,
Alison
alison@socialsonar.com